Mike Berens

Table of Contents How to Convert 30% More Bounced Clicks: Unlock the Power of People-Based Intent Data Welcome to the intricate maze of digital marketing. You’ve got your analytics dialed in, your ads are a masterpiece, and yet—you’re grappling with a mountain of bounced clicks. Tired of seeing your ad dollars vanish? Good news: this …

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Table of Contents The Next Frontier in Audience Targeting—People-Based Intent Data Marketing has always been a dynamic field, evolving from traditional billboards to digital campaigns. But even in this digital age, audience targeting can be a hit-or-miss. Enter the game-changer: People-Based Intent Data. This article explores how this revolutionary approach is transforming the way we …

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   Why You Should Care About Unconverted Clicks Hey there, savvy marketers and ROI-chasers! You’re investing a significant amount in your ad campaigns—aiming for stellar returns. However, let’s confront the elephant in the room: not every click leads to a conversion, and that’s an operational reality. The Million-Dollar Question Are these unconverted clicks just the …

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The Digital Dance: Understanding the Retargeting Puzzle Ever felt like you’re playing a never-ending game of digital hide and seek? In today’s digital age, understanding and connecting with your visitors is more crucial than ever. With identity resolution, we see beyond mere clicks or visits; we recognize John Doe from Springfield showing genuine interest in …

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Table of Contents Transforming Silent Browsers into Vocal Buyers In the bustling digital marketplace, it often feels like hosting a grand soirée. Guests arrive, admire the décor, but many leave without a formal goodbye. Sounds familiar? For many online businesses, visitors come, browse, but often exit without making their intentions clear. But what if there …

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Navigating the Digital Marketing Jungle: Every CMO and VP of Marketing’s Safari Adventure In the vast landscape of digital marketing, CMOs and VPs of Marketing often find themselves charting unknown territories. The challenges are many, but with the right compass, the path becomes clearer. It’s not just about attracting visitors; it’s about understanding their journey, …

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Advanced Strategies for B2B Lead Generation Lead generation is vital for any B2B company striving to grow in a competitive market. The strategies employed to generate leads can make or break the success of marketing efforts. Visitor InSites presents the advanced strategies for B2B lead generation that move beyond conventional techniques to offer solutions tailored …

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Jump Ahead Advanced Strategies for B2B Lead Generation Lead generation is vital for any B2B company striving to grow in a competitive market. The strategies employed to generate leads can make or break the success of marketing efforts. Visitor InSites presents the advanced strategies for B2B lead generation that move beyond conventional techniques to offer …

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