Results
See how Visitor InSites can increase your ROI and help generate additional revenue.
Real People – Real Leads – Real Results
No matter what industry you are in, Visitor InSites gives you a leg up on the competition. By targeting the right people, at the right time our clients are maximizing their marketing ROI, super-charging their lead generation, filling their sales funnels with high quality leads and generating some serious revenues.
Case Studies
Commercial HVAC company drives leads with an Inbound and Outbound multi-channel approach.
We used both site visitor and intent data as the basis of a multi-channel approach that improved our marketing effectiveness, increased ROI and generated additional revenue. By targeting their Google and Facebook ad budget on prospects that we knew were in the market and as well as behavioral look-alike audiences we were able to increase click through rates by 560%. The sales team showed an increase in call activity and close rates related to these leads vs other lead gen sources.
- 560% increase in CTR vs previous targeting
- 225% open rate increase for Outbound (non opt-in) email
- 719% email CTR rates & 2000% increase in ROI
- 68% call increase
- 87% close rate increase
- Avg. sale amount of $25k
A client in the manufacturing space continuously adds $2.3m in sales pipeline every month.
Prior to the pandemic, our primary lead generation source was industry trade shows and meetings. When these avenues were no longer available, we needed to pivot. Using site visitor and intent data we were ablet to not only survive, but grow in this new business landscape. Through a combination of LinkedIn outreach, email and outbound phone follow-up we have been able to add an average of $2.3 M in sales per month.
- Approx. 525 monthly leads generated
- Avg. sale amount of $30k
- 15% of leads result in sales ready pipeline opportunities
We used our site visitor data on Facebook and email to increase revenue by 920%.
We used both site visitor and intent data to forces marketing and sales efforts. This data allowed us to refocus current Google and Facebook ad budget to directly target the people we identified and behavioral look-alike audiences. We also incorporated an outbound strategy of email outreach and phone follow-up with the people we identified.
As a result of these changes, we experience exponential revenue growth while reducing cost per acquisition.
- Increased revenue by 920%
- Reduced CPC by 71%
- Avg. sale amount of $15k
- 468% email CTR rates
CASE STUDY
eCommerce
An eCommerce client increased ROI by 400%
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eCommerce
Facebook campaign for an eCommerce company that sells stereo equipment reduced average cost per click by 85% and achieved a 400% return on ad spend by using Visitor InSites identity resolution to feed attribution data back to Facebook.
- 400% ROI
- Reduced CPC by 85%
- Recovered 53% abandoned cart users
CASE STUDY
Manufacturing
A client in the manufacturing space continuously adds $2.3m in sales pipeline every month.
LEARN MORE CASE STUDY
Manufacturing
Prior to the pandemic, our primary lead generation source was industry trade shows and meetings. When these avenues were no longer available, we needed to pivot. Using site visitor and intent data we were ablet to not only survive, but grow in this new business landscape. Through a combination of LinkedIn outreach, email and outbound phone follow-up we have been able to add an average of $2.3 M in sales per month.
- Approx. 525 monthly leads generated
- Avg. sale amount of $30k
- 15% of leads result in sales ready pipeline opportunities
CASE STUDY
Commercial HVAC
Commercial HVAC company drives leads with an Inbound and Outbound multi-channel approach.
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Commercial HVAC
We used both site visitor and intent data as the basis of a multi-channel approach that improved our marketing effectiveness, increased ROI and generated additional revenue. By targeting their Google and Facebook ad budget on prospects that we knew were in the market and as well as behavioral look-alike audiences we were able to increase click through rates by 560%. The sales team showed an increase in call activity and close rates related to these leads vs other lead gen sources.
- 560% increase in CTR vs previous targeting
- 225% open rate increase for Outbound (non opt-in) email
- 719% email CTR rates & 2000% increase in ROI
- 68% call increase
- 87% close rate increase
- Avg. sale amount of $25k
CASE STUDY
Education
Lead Generation campaign using InMarket audiences and recovered bounced website visitors produced 3x leads in 1st month.
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Education
Experienced lead generation company in the education space with 7 figure average monthly spend on digital media. Applied InMarket Audience, tracked conversion events, and recovered bounced website visitors to achieve a 50% reduction in CPL, added 361 new leads to the pipeline and generated over $90,000 new revenue.
- 3X leads in 1st month
- Increased revenue by $90K
- Reduced CPL by 50%
- 361 New leads produced in 3 months
- 803% Return on Investment
CASE STUDY
Medical Supply Co.
We used our site visitor data on Facebook and email to increase revenue by 920%
LEARN MORE CASE STUDY
Medical Supply Co.
We used both site visitor and intent data to forces marketing and sales efforts. This data allowed us to refocus current Google and Facebook ad budget to directly target the people we identified and behavioral look-alike audiences. We also incorporated an outbound strategy of email outreach and phone follow-up with the people we identified.
As a result of these changes, we experience exponential revenue growth while reducing cost per acquisition.
- Increased revenue by 920%
- Reduced CPC by 71%
- Avg. sale amount of $15k
- 468% email CTR rates
